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Tracy Turco Is Taking Palm Springs By Storm

Tracy Turco is painting the town red … and orange, yellow, blue, green, and purple.

The colorful owner of The Art Hotel, The Tiki Hotel, and The Cheetah Hotel, Tracy is also a designer, artist, and entrepreneur. Along with her husband, real estate developer Jerry Turco, Tracy has spent the last few years leaving her mark on Palm Springs’ hotel scene, transforming old properties and bringing them back to life.

“I do the soup to nuts,” Tracy says, and it’s true — she selects all of the decor, furnishings, flooring, and paint at their hotels, and has created designs for wallpaper, bedding, clocks, and stools. Tracy is known for embracing bright colors and pattern play, and takes inspiration from all things Palm Springs.

The Tiki Hotel at twilight. Photo courtesy of Tracy Turco

“What I love most about Palm Springs is nature’s beauty,” Tracy says. “I love the sunsets, love the mountains with the palm trees, and all of the fruited trees. You can pick grapefruit and figs from your backyard, and while walking and taking hikes, you see all of these gorgeous flowers in full bloom all year round. The beautiful bougainvillea makes it like you’re living in technicolor. It’s just magical.”

Before heading out west, Tracy lived in New York, where she studied at the New York School of Interior Design; launched the brands SalonTea, Tea&Co., and Tracy Stern Shoes; and wrote two books, Tea For You and Tea Party. Tracy has always been a tea connoisseur, and enjoyed creating tea blends and opening tea rooms in Manhattan, Paris, and Dubai. Her SalonTea outlet in New York was at the City Club Hotel, and this gave Tracy a behind-the-scenes look at what it’s like to operate a boutique hotel. 

“I always wanted to run a bed and breakfast as a little girl,” she says. “That’s why I started my tea parties — to give someone a beautiful experience.”

A peek inside The Cheetah Hotel. Photo courtesy of Tracy Turco

Tracy first fell in love with Palm Springs during visits from New York, when she would fly in and spend the night at a hotel before driving to her geodesic dome in Joshua Tree. Tracy and Jerry spent more time here together on their honeymoon, and he liked it so much that they decided to start a business in the city. 

“Everyone here is so inviting and friendly, and I love the support of our community,” Tracy says. “The community has been nothing but gracious to all of our ventures and endeavors.”

When Tracy isn’t busy at one of their properties, she’s at home conducting research, trademarking her logos and designs, and selling her designs on Society6. The Turcos have purchased an old apartment complex that they are turning into an Art Deco-themed hotel, and they are hard at work developing their passion project: the Modernism Museum. The museum will offer guests an interactive and immersive experience, showcasing collections of mid-century modern kitsch, art, and memorabilia, along with a bowling alley, roller rink, and pizza place.

The Art Hotel’s pool. Photo courtesy of Tracy Turco

Tracy has also started an entrepreneurial group for women, where members can share tips and tricks and offer support for one another as they start or grow their businesses. 

“It’s important to share and give back,” Tracy says. “There’s a lot of fear, and people don’t know how to get from the concept to fruition.” 

Every day at work is different for Tracy, but one thing is constant: she brings her 8-month-old daughter with her to their hotels, where she watches as her mom hangs drapes and picks out paint colors. 

“I hope she sees what I do and grows up to be creative and an entrepreneur,” Tracy says.

Tracy Turco having fun at the Tiki Hotel. Photo credit: Catherine Garcia

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Orbit In: A true blast from the past

A mid-century modern couch in front of a large window in the Rat Pack room at Orbit In Palm Springs

The Orbit In embraces its mid-century modern roots, wowing guests with its retro furnishings, lively pool area, and — of course — those irresistible Orbitinis, served every night during happy hour.

During their second stay at the Orbit In, husband and wife Kevin Miller and Jinny Park had the place all to themselves, and as they sat outside, looking up at the sky, they started talking about their dream of selling everything in order to buy and run the hotel.

Orbit In owners, Kevin Miller and Jinny Park

“Right then, a huge shooting star went across, and we made a wish,” Kevin said. “Three years later, we bought it. We are guests who ended up buying the hotel, and we try to run it from a guest perspective.”

The Orbit In is a mid-century modern hotel built in 1957, purchased by Kevin and Jinny in October 2007. Guests spend their days gathering around the Boomerang Bar, beating the heat in the pool and under the misters, enjoying Orbitinis during happy hour, and taking advantage of cruisers they can take around the neighborhood.

“It kind of feels like a hotel, but it also feels like you’re coming to someone’s house,” Kevin said. “It splits the difference there. We see a lot of repeat guests, and that’s just terrific.”

Although he is always improving the hotel, Kevin listens to his guests who like the retro vibe and want things to stay exactly the way they are.

“They always say, ‘Don’t change anything,'” he said. “They love it the way it is. They really like the staff. Everyone is personable and knows them by name, and they feel at home here.”

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Take A Virtual Tour Of The Fabulous Límon Palm Springs

The huge sparkling pool in the back of Limón Palm Springs boutique hotel in Palm Springs, California

It’s always sunny at Limón Palm Springs, a gorgeous mid-century modern retreat. Learn more about this boutique hotel with owners Tim and Amy Brinkman.

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The Inn at Palm Springs: It’s all about timing

A photo of Paul Kurdian and Sam McDermott

Paul Kurdian and Sam McDermott started their married life off with a bang.

While they were dating, the couple imagined one day starting a business together, and the opportunity arrived on the morning after their wedding.

“On our way to Sunday brunch at my brother’s house, Paul received a call from a former client who had owned another hotel he sold for her,” Sam said. “She told Paul she was ready to retire completely and called to see if he could help with the sale of this hotel. We decided to purchase it ourselves, and nearly eight months later, we began our journey, and the rest is history!”

There were several things about the 18-room property in Palm Springs that appealed to Paul, a real estate broker with corporate experience in operations and management, and Sam, who has a background in strategy, marketing, and business development. The timing was “pretty remarkable,” Sam said, especially since she had once “flirted” with the idea of buying a hotel, and owning one was something Paul had always dreamed about.

“How this came about was surreal because we wanted to extend our life partnership in a new and exciting way,” Sam said. “Many newlyweds have children within their first year of marriage — we gave birth to a new business.”

The hotel was in need of some serious sprucing up, and Sam and Paul started by removing “anything old and outdated.” They replaced “everything that guests could see and touch,” and added conveniences like Qi wireless charging stations in every room. 

All of the carpeting was ripped out, new flooring was installed, and each room now has its own air conditioning and heating unit. The walls are covered with fresh paint, the rooms are filled with new furniture, beds, linens, and towels, and the pool is surrounded by colorful umbrellas and loungers. Perhaps the biggest change Sam and Paul made was giving the property a new name: The Inn at Palm Springs.

“Inn at Palm Springs is the very first property you see on your way into Palm Springs on Highway 111,” Sam said. “We like to tell people we are the Gateway to Palm Springs. When you visit, you’ll see a happy and colorful vibe throughout the property.”

The hotel is dog-friendly — Sam and Paul’s own pup, Gus, lives with them on-site — and able to host small groups for special occasions. 

“We’ve had several guests tell us they plan to come back with a group and take over the inn,” Sam said. “We find joy in helping our guests create great memories with their friends and family, and we look forward to hosting more intimate gatherings in the future.”

Because Paul and Sam have both traveled so extensively for work and fun, they came into this with a clear vision for their hotel: It had to be comfortable, clean, and private, a space where guests felt welcome the instant they stepped onto the property and left feeling they had a positive experience that was an excellent value. The effusive response they have received from patrons shows they accomplished what they set out to do.

“We’ve been very grateful for the wonderful guests who have stayed with us,” Sam said. “It is the positive feedback we receive from guests that keeps us motivated each day.”

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Boutiquely Palm Springs: Video Tour of The Monkey Tree Hotel

Take a video tour of The Monkey Tree Hotel! This classic mid-century modern hotel is a Palm Springs time capsule.  Perfectly restored with meticulous attention to detail by owners Kathy and Gary Friedle, who preserved the original architecture and furnishings. Kathy’s background in architecture and design shows in every detail. If you love mid-century design, you will love this tour.

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Independence Meets Charm: The Cactai’s Modern Take On Boutique Hospitality

The pool at The Cactai in Palm Springs surrounded by cabanas and palm trees

There’s something about Palm Springs that just gets it right, whether you’re looking for that quintessential mid-century charm, a relaxing desert retreat, or a bit of both. During my recent stay at The Cactai, I found all this and more in a charming boutique hotel that embraces the modern traveler’s desire for independence and style, while also nodding to the rich history of Palm Springs.

A warm digital welcome

The pool at The Cactai Palm Springs with a flamingo float

The Cactai has a lovely pool and spa. Photo courtesy of The Cactai

When I arrived at The Cactai, I immediately noticed something different: no front desk. While this might catch some guests off guard, it’s a detail that adds to the hotel’s charm. There’s no awkward small talk or tedious check-in process. Instead, you’re welcomed by the essence of quiet luxury, a space designed for those who value their independence. While chatting with co-owner Joel Milne, he mentioned that most guests at The Cactai prefer this streamlined experience.

From the get-go, everything is at your fingertips. A quick scan of a QR code connects you to the hotel’s WiFi, and if you need anything, whether it’s restaurant recommendations or extra towels, you can simply text the Cactai Concierge. It’s an entirely digital experience, one that eliminates the hassle while still offering all the luxuries you expect from a high-end stay.

The look: mid-century meets modern romance

A white outdoor couch with pink pillows in front of a pink door and white walls in the courtyard of The Cactai

Pops of color can be found across the property. Photo courtesy of The Cactai

The aesthetic of The Cactai is pure Palm Springs. Warm pinks and sun-kissed yellows splash against its clean white exterior, while inside, you’re enveloped by a mid-century modern vibe that’s both fresh and familiar. It feels intentional, like a warm hug from the city’s architectural roots. Each room is bright and modern with clean lines, but there’s a romantic element that invites you to slow down. It’s perfect for couples, with cozy cabanas and even a hot tub for an intimate evening soak.

Signature details that set it apart

A white Japanese toilet inside a bathroom at The Cactai

A heated Japanese toilet is a fantastic touch in the bathrooms. Photo courtesy of The Cactai

While The Cactai has a casual vibe, it also knows how to surprise its guests. I have to mention the mini bars — they’re not your average overpriced snacks and basic liquor. Instead, they feature well-curated wines at restaurant prices. It’s like having a little wine-tasting experience in your own room. I also loved the induction-based cooktops in the rooms. These are a lifesaver because they won’t burn your hand even if you touch them, and they won’t burn down the hotel either! It’s these thoughtful touches that make the experience at The Cactai feel truly special.

Then there’s the Japanese toilets — one in every room! If you’ve never had the luxury of using one, you’re in for a real treat. With heated seats and bidet options, it’s a little indulgence that elevates your stay, even if there’s a slight learning curve.

The AI experience: straight out of science fiction

A kitchen at The Cactai in Palm Springs with a sink and white table with an open book on it

The Cactai’s rooms come with full kitchens or kitchenettes

Remember Netflix’s Altered Carbon? Well, Joel certainly does. In fact, he drew inspiration from the show to incorporate AI into the hotel’s operations. The Cactai is on track to become one of the next AI-managed hotels in Palm Springs. By the end of the year, you’ll be able to check in, check out, and handle all your needs through an AI system that anticipates what you want before you even know it. And with only 12 rooms throughout the hotel, it still manages to feel personal, a perfect blend of technology and hospitality.

Poolside bliss and artful touches

The pool at The Cactai boutique hotel in Palm Springs on a sunny day

The pool beckons guests and flamingo floaties. Photo courtesy of The Cactai

The pool at The Cactai is a must. The poolside misters are a thoughtful addition, especially on those scorching desert afternoons. It can cool the space down by at least 10 degrees, making it perfect for lounging all day with a crisp glass of white wine from your minibar. It’s these little luxuries that make The Cactai stand out.

I’m particularly intrigued with their upcoming art installations. The owners are still looking for local artists to showcase their work in the rooms, which will give each space its own unique personality. This emphasis on creativity and supporting local talent is yet another reason The Cactai feels like more than just a place to sleep — it’s really an experience.

Why you should stay at The Cactai

A white man stands in front of a yellow wallpapered bedroom at The Cactai Palm Springs

Gregory Douglass enjoys his bright, breezy room at The Cactai. Photo courtesy of Gregory Douglass

The Cactai combines the charm of Palm Springs’ mid-century heyday with the comforts of modern luxury. From the thoughtful design to the high-tech conveniences, this boutique hotel manages to make every guest feel special without overwhelming them with traditional hotel formalities. For those who value privacy, style, and a sense of ease during their travels, The Cactai delivers in spades.

I’m guessing it won’t be long before The Cactai catches on. In addition to everything I’ve mentioned, it just has that “viral” appeal with its bright, intentional design and romantic touches. Everything about the space is Instagram- and TikTok-ready, with a vibe that’s both trendy and timeless. Very demure, very cutesy.

Staying at independently-owned small boutique hotels like The Cactai allows you to immerse yourself in the local culture, with personal touches you won’t find at larger chains. It’s a reflection of Palm Springs itself — creative, stylish, and full of personality. Whether you’re visiting for a romantic getaway or just a quiet escape from the everyday grind, The Cactai should be at the top of your list.

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Hotel Alcazar in Palm Springs Offers the Perfect Escape

The white sign at the front of Alcazar Palm Springs with blue letters spelling out the hotel's name

As fall arrives and with winter approaching rapidly, one’s thoughts often turn to places in the sun. With an average of 269 days of sunlight every year, Palm Springs is a sound choice.

With a perfect combination of ambiance, amenities, and location, a wise choice to stay is Alcazar Palm Springs. This quiet, 34-room, secluded hotel is one block from the central artery into downtown Palm Springs. Yet, the beautiful grounds makes you feel as if you have arrived in Paradise.

Alcazar is part of local restaurateur and hotelier Tara Lazar’s F10 Creative, which focuses on developing and upholding sustainable methods of operation, maintaining genuinely happy and inspired team members, and creating unique and memorable moments for every guest.  The F in the corporate name stands for “fun, food, festivals, family, fashion and friends.” The 10 stands for 6+2+2 — their address 622 North Palm Canyon Drive.

Once you park in the spacious lot, you will see the impressive artistic gates, which give homage to the site, which was once known as the Pepper Tree Inn. These gates are large and display a local artist’s interpretation of the pepper trees once prevalent in the Palm Springs area.

When you walk through the archway to the registration desk, you immediately feel this is an extraordinary place. At the registration desk, you are graciously welcomed, offered drinks, and pastries as you take a breath and begin your time away from home.

Like a cathedral, the palo verde trees provide a canopy over this inviting space. The water screen helps provide the sense of serenity; and quickly calms any travel anxiety. At night, this area becomes a magical, communal space to enjoy the desert sky.

After you settle in, the saltwater pool beckons you to come for a swim. Lounge chairs and towels are readily available and provide the perfect accessories for you to relax after your drive or flight. As your drinks are served in the jacuzzi, you take a deep breath and realize you are now on vacation.

Hungry? No problem, you do not have to leave the premises nor take a shower and dress up. Just take the walkway to Cheeky’s. This restaurant is part of F10 with the same owners as the hotel. Farm-fresh ingredients are used to produce an ever-changing delectable breakfast and lunch menu. On weekends, you find locals waiting in line for late breakfast. Its bacon flight is a perennial favorite of tourists and locals alike.

With your car safely parked, you have access to free bicycles to start exploring Palm Springs. Each neighborhood has distinctive architectural and landscape, which makes any direction you take on our many clearly marked bike paths an exceptional experience. After each use, bicycles are thoroughly disinfected as part of Alcazar’s Covid-19 protocol.

After your bike ride, swim, and shower, it is time for dinner. Just a few steps from Cheeky’s is Birba, where the menu is seasonal and the ingredients perfectly fresh. This outdoor restaurant has a great story. The owner’s husband’s family is from Italy. When F10 decided to add another restaurant to its portfolio, he said, “I would like a restaurant where we could use my grandmother’s recipes.

The name, Birba, in Italian means “Little Rascal.” It was the name his grandmother called him when he grew up.  Reservations are recommended.

Robert Hunt has been the manager of this hotel since it became Alcazar in 2011. He has watched over every detail of its creation. When the cleanliness of even the courtyard chairs was mentioned, he replied, “I’m a little OCD about keeping this place immaculate, sometimes to the despair of my team.”

Eleven years is a long time for a hotel manager to be in one place; the obvious question was, “What has kept you here so long?” He said, with a broad smile, “We realize we have to change with time. I am a fortunate person to make creative suggestions, and once approved, I am the one to implement them. Besides, gesturing his hands to the beautifully serene courtyard, “Can you think of a better workplace than this?”

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Visitors Flock To Palm Springs

The spirit of optimism is alive and well in Palm Springs. 

“While the sunshine, heated pools, and stellar attractions make the city a destination for people looking for relaxation and adventure alike, the pandemic has changed Palm Springs’ visitor profile considerably,” Michael Green, chair of the Desert Gay Tourism Guild and Palm Springs Preferred Small Hotels, said. “Visitors from Europe are not coming as frequently as in previous years, and Canadians, who typically help boost the Coachella Valley’s economy, didn’t start returning until November.”

That said, the number of visitors overall exceed those of pre-covid days, and since June 2020, the vast majority of travelers have been domestic. Let’s dive into the reasons why.

Beautiful flowers in bloom. Photo credit: Kathy Condon

Feeling Safe on the Road

With the pandemic ongoing, many people feel safer planning a road trip with their family instead of getting on an airplane or cruise ship. San Diego, Los Angeles, Las Vegas and Phoenix are no more than a 3.5-hour road trip away from Palm Springs, and even people from the San Francisco Bay Area can drive here within a day. For those in the northwest, they can turn Palm Springs into a road trip destination, making leisurely stops to see sights along the way. Road trippers not only pack their comfort items, but pets are welcome in Palm Springs, so Fifi and Brutus can come along for the ride, too.

Art at the Palm Springs International Airport. Photo credit: Kathy Condon

Direct Flights to Palm Springs

For travelers who do choose to fly, the Palm Springs International Airport is easy to navigate, just five minutes from downtown Palm Springs, and welcomes direct flights from many U.S. cities. Major airlines are always adding direct routes to Palm Springs, and new carriers are building the city into their business plans. According to Daniel Meier, Palm Springs International Airport’s deputy director of aviation, marketing, and air service, arrivals are up nearly 25 percent at the airport. 

Professional Mobility

When people first couldn’t go into the office to work, they came up with innovative ways to get their jobs done. Zoom allowed them to connect with colleagues and customers from anywhere with WiFi, and Palm Springs became a choice workcation destination. “With the ability to work remotely, we noticed a trend that people were taking advantage of the opportunity to stay longer,” Joyce Kiehl, director of communications for Visit Greater Palm Springs, said.

A Change of Residence

Palm Springs was one of the epicenters of the 2021 summer real estate boom, as harsh northeastern winters and being stuck inside brought to mind visions of sitting under a palm tree near the pool, conducting business meetings on Zoom. Robert Hunt, manager of Alcazar Palm Springs, said he has noticed that “many of our guests are staying here while looking for property.” Bob Deck, an agent with Town Real Estate, has found that people interested in buying homes in Palm Springs are “tired of the traffic in the bigger cities. They are looking for ways to take their commute time and turn it into family time.” 

A couple explores Palm Springs by bike. Photo credit: Visit Palm Springs

What Does the Data Show?

Things are looking up in Palm Springs, with hoteliers and retailers seeing a 23 to 25 percent increase in business in November, compared to the same month a year earlier. Jeff Witthuhn, owner of downtown gift shop Peepa’s, said he’s seeing “many more customers are coming from the East Coast,” while Kim Galland, owner of the women’s accessory store Kimbals, attributes her growth to previous customers who are delighted to be out in the world shopping.

In October, the city reported that transit occupancy tax collection increased almost 45 percent over 2020. Randy Garner, marketing manager for the Palm Springs Board of Tourism, noted that most events and conferences were canceled in the fall and winter of 2020, and the recent success of the 2021 Palm Springs Festival of Lights Parade illustrates people are ready to get out there and enjoy the many aspects of our welcoming community, including new public art and restaurants.

Inside Gigi’s Restaurant. Photo credit: Kathy Condon

Thriving is a word that best describes Palm Springs. Remodeling of stores, the upgrading and restoration of our hotels, and additional direct flights are making our ever-changing desert community a destination that encourages visitors to come back again and again. What are you waiting for? Make a reservation through Palm Springs Preferred Small Hotels to see this fabulous city for yourself.

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New Boutique Hotels Make a Splash in Palm Springs

From The Weekend to the newly-expanded Willows Historic Palm Springs Inn, the hotel landscape of Palm Springs is changing.

There’s never been a more exciting time to visit a Palm Springs boutique hotel and cast off winter’s gloom.

Several hotels, including The Weekend Palm Springs, are now open and welcoming guests, while timeless favorites, like The Willows Historic Palm Springs Inn, have recently expanded. At the Desert Riviera and Hotel California, there’s even a brand new owner.

Two new hotels — The Weekend Palm Springs and Tuscany Manor — both have roots in Palm Springs, as they were built in the 1970s. A newly renovated 10-suite hotel, The Weekend offers sophisticated mid-century modern furnishings. The living rooms are spacious, the bathrooms have rain showers and L’Occitane toiletries, and the private patios are made for relaxation, with lounge chairs and fountains. In the morning, a complimentary breakfast is delivered to guests.

“What people really love is the space and attention to detail,” owner Mark Hermann says.

The Willows Historic Palm Springs Inn has long been one of Palm Springs’ most legendary properties, originally serving as a private getaway for a Los Angeles millionaire in the 1920s. For years, this graceful hotel had only eight guest rooms, but the property doubled in size when it was joined with the nine-room Bishop House. Guests can travel between both buildings via footpaths.

“The Willows is a confection of the past,” owner Tracy Conrad says. “It recreates a more gracious and lovely time in two twin historic homes which have hosted luminaries, dignitaries, scientists, and royalty.”

Neil Mehta is the newest hotelier in Palm Springs, having purchased the Desert Riviera and Hotel California in January. Mehta comes to the desert with a background in real estate development, and experience in the hospitality industry — he owns a hotel in Newport Beach. Consistency is important to Mehta, and he does not plan on making any major changes to his popular hotels.

“That was the most critical element of our purchase, to ensure that guests did not feel a thing,” Mehta says.

He will add fun new amenities, like movies by the pool at the Desert Riviera and giving guests access to both properties. Mehta has long been enamored with Palm Springs, and can’t wait to get settled.

“I am a big fan of the city of Palm Springs and of the culture that has always embraced diversity,” Mehta says. “I’m excited to be part of it, to grow our business, and to provide positive experiences for guests.”

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Korakia Pensione.: A retreat unlike any other

There’s no place like the Korakia Pensione.

The historic property says it “blends the silhouette of Tangier with a whisper of the Mediterranean,” and is the perfect escape. There are two restored historic villas — the Mediterranean Villas and Moroccan Villas — with spacious rooms featuring wood-beamed ceilings, stone showers, balconies, private patios, French doors, and antique and handmade furniture. The Moroccan villa was built in 1924 as a hideaway of Scottish painter Gordon Coutts, who wanted to recreate his earlier life in Tangier.

Guests at Korakia Pensione are treated to outdoor yoga and meditation sessions, hot breakfasts in the Moroccan courtyard, use of books in the library lounge and cruisers to get around town, Moroccan tea service in the afternoon, and vintage movies screened outside at night.

The Moroccan courtyard is filled with fountains, a stone waterfall, olive trees, date palms, citrus, and bougainvillea, and as the sun begins to set, staff light hundreds of candles and lanterns across the property, setting off a magical glow. Massage treatments can be booked in the indoor/outdoor spa lodge or in guest rooms, and the two heated saltwater pools, with views of the San Jacinto Mountains, are open all day and night.

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