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A large table bought at an estate sale and rejection of a lease for space changed the trajectory of two Palm Springs restaurant owners’ lives. Mindy Reed, owner of Zin Restaurant, and Willie Rhine, an owner of Eight4Nine and 1501 Uptown Gastropub, prove it is important to pay attention to the little things.

When Palm Springs Preferred Small Hotels asked me to interview these two prominent people in our community, I jumped at the chance. Here are their stories:

Mindy Reed 

Mindy was born in Michigan but moved to Alabama, where she lived for 18 years. When asked how she ended up in Palm Springs, she replied, “I got married, and we left Alabama and moved to Joshua Tree on acres of land surrounded by the beauty of the desert. I happily was a stay-at-home mom and raised my children, surrounded daily by the stunning landscape.”

Working in Palm Springs

When her children went to school, “I wanted something to do, so I headed to Palm Springs,” Mindy said. “I found a waitress job at what was then known as Chillers, recently called Moxie.” She enjoyed the work and appreciated the people, and ended up staying there for five years. When a casino job came along, Mindy applied and ended up being a cocktail waitress there for 10 years, before moving on to the Chophouse and then AJ’s.

“Located next to Sammy G’s was a small space that became available,” Mindy said. “After thinking about it, I made a plan to open a sandwich-to-go shop. By mortgaging my house, I had all the paperwork done. Then, much to my disappointment, the owner turned me down. He felt I did not have enough experience to make it work.”

The urge to own a place didn’t go away

Directly across the street, another space, once occupied by Jimmy’s Kitchen News Café, became available. “With a location on the corner of Arenas and South Palm Canyon Drive, I could see it was a great location,” Mindy said. “This time my offer went through, and work began while I maintained my position at AJ’s.” The origin of the name has a nice twist — they had no liquor license, so only wine could be served. The name decided on was Zin American Bistro, since they wanted to keep an American bistro feel, and Zinfandel grapes thrived in the United States.

Mindy Reed. Photo by Gregg Felsen/Visit Palm Springs

Expanding her empire

Zin flourished, and when the beauty supply store next door closed, Mindy started thinking about expansion. “I got the space,” she said. “The wall was knocked down, enlarging the restaurant. Then by 2009, the itch began. I wanted to do something different. The space next door opened on Memorial Day 2009, under the name Zini Café Mediterraneo, Aliante, and finally we settled on Revel House, painting the picture of fun and partying.”

Before heading to Europe for a trip, Mindy received an offer for Revel House. She turned it down, but “reconsidered when I came back,” she said. “I was delighted to accept his offer, which was exactly the price I determined would entice me to sell.” She kept the chef, and was able to start offering catering services. That’s not the only change, she added. “With the help of my partner, we are expanding Zin’s wine list and looking forward to doing wine dinners and adding beer pairings,” Mindy said.

I asked Mindy, “You are known for your generosity to the community. What compels you to be such a supporter?” She replied, “Kathy, this community supported me when I just starting out, and they haven’t stopped. Without people helping at every stage, I wouldn’t be sitting here talking to you in Zin, which became part of my reality in 1992.”

Willie Rhine  

With an 8th-grade education, Willie Rhine learned to listen to his intuition long ago. After years of construction work, Willie took his skills and developed 100 Top Hats Playhouse, where he served as director and producer for 13 years. Then he realized he had to close it, facing the fact that he had run out of money.

Needing work, he applied for a job at Cheeky Monkey, on the corner of Sunrise and Ramon. He stayed there for two years, serving mainly fish and chips and cider. He left for Le Vallauris Restaurant, and within five years, he moved up the ranks to maître d and head of catering at this fine-dining French restaurant.

His next stop was Piero’s Acqua Pazza in Rancho Mirage, where he was hired as manager and moved up to general manager within two months. When Barbara and Jerry Keller decided to open Lulu’s California Bistro in downtown Palm Springs, they asked Willie to go with them.

A catering gig changed his life’s path  

Lulu’s does many catering events, and was hired for the wedding of John Paschal. John took notice of Willie, and later approached him about opening his own restaurant.

With a partnership agreed upon, the search for space began. Willie had learned through his positions what the need was in Palm Springs. Each place he worked served a different client. What if they had a space large enough to put all of these needs — corporate meeting spaces, weddings, intimate dining — under one roof?

It wasn’t an easy place to find, so it took a while. Then, Willie walked into a building serving as a consignment shop, originally built as a post office, at 849 N. Palm Canyon Drive.

John believed in Willie’s vision, and the space was named Eight4Nine after its address. This was a huge place to furnish, and once again, Willie’s vision not only seemed practical, but was also a great idea and inexpensive to implement.

Willie Rhine. Photo courtesy of Willie Rhine

Remember at the beginning of this article, I said a large table bought at an estate sale changed the trajectory of Willie’s life? Willie said, “Let’s buy furniture at estate sales and paint it all white and use it throughout the entire restaurant.” Thus, that large table he stored for years was painted white, and now serves as a communal space for dining.

All the white furniture in the other rooms is a result of Willie’s enjoyment of perusing garage and estate sales, with the exception of the white furniture seen when entering the restaurant, which was made per Eight4Nine’s specifications.

Today, Willie oversees the restaurant operation, and John is running the kitchen with no executive chef. They continue to ensure that each one of us who dine there can get the same quality food and service we have come to expect when we bring guests to Eight4Nine.

Not enough to do? Let’s start two new restaurants 

Willie had been working with Chad Gardner, who owns 533 View Fusion and Roly China Fusion, at various catering events. They saw that the space at the defunct Draughtsman next to Arrive was vacant, and after a tour of the place, they were enthralled with the walls that opened to the outside and views from the outdoor patios. They decided to form a partnership and start another restaurant, again named after its address: 1501 Uptown Gastropub.

Today, the restaurant is thriving and equally attracting lunch and dinner guests, who come for the ambiance and once again the outstanding cuisine.

Willie and Chad’s partnership went so well that they recently opened Willie’s Restaurant in Rancho Mirage. When I smiled and asked, “Why was it named Willie’s?” he laughed and said, “We thought we were so smart we could name all the restaurants after their addresses. Then we learn that the new building’s address was 69830 CA-111. Thus, that wouldn’t work, so since we just kept calling it Willie’s, the name stuck.”

Willie believes he would not have accomplished what he has without the community supporting him in his theater days, during his serving jobs, and now at his restaurants. “I don’t look at giving to the community as an obligation,” he said. “It gives me great pleasure to give back to the community that supported me.”

Mindy and Willie are the spirit of Palm Springs 

After thinking about these two interviews, there are some things very clear in my mind. These are wonderful individuals who use their skills and intuition to build their businesses versus relying on educational degrees. Both Mindy and Willie learned from their own serving days what good customer service looks like and make it clear to all under their employ that the highest serving standards must be upheld. Without excellent food, people will not come back — I can assure you will not be disappointed in a meal at any of the restaurants mentioned above.

Finally, don’t you find it interesting that Mindy Reed and Willie Rhine’s thriving restaurants were created by people who have lived and worked in Palm Springs for many years? Their generosity, including to the Palm Springs Preferred Small Hotels, is impeccable. Next time you are going out to dinner, we encourage you to support these restaurants by making a reservation and dining at places that firmly have their roots planted in Palm Springs.

La Plaza Downtown Palm Springs ©Kathy Condon

Palm Springs is known for its excellent restaurants and umbrella drinks around the pool. However, after an evening enjoying our restaurants and relaxing music venues, you may need an eyeopener cup of coffee or a light breakfast the following day. Here are a few locally owned coffee shops you might want to consider.

L’Atelier Café means coffee shop in English. It is located in our historic La Plaza. Thus, it is centrally located and about two blocks from the well-known La Serenas Villas boutique hotel.

Like so often happens, this town draws people in and makes it hard to leave. Visiting Palm Springs from Southern France, the present owners dined at this coffee shop. While sipping their coffee and people watching, the enchanting charm of this desert city hooked them. The words, “This café is for sale,” are stuck in their heads as they head back to France.

Three months later, they sold their place in France and bought the café. Now, this thriving location has people raving about its croissants, brioche, and quiche.

Koffi Readily Available to Help You Wake Up ©Kathy Condon

Want a quiet place to meet friends or work on the next great American novel? There is a Koffi nearby to serve you. With three locations in Palm Springs, you just have to search out which one is nearby your hotel.

North Koffi appears to be your average coffee shop. However, after you have your coffee and breakfast pastries in hand, continue walking to the back of the store. Once you walk through the door, there before you an expansive grass-covered courtyard, complete with sculptures, a view of the mountains, lounging chairs, and palm trees. If you are lucky, you may even see the resident roadrunner.

Central Koffi is the newest addition in Palm Springs. Located on busy Tahquitz Boulevard, it is set far off the street, so it is quiet under the bright blue umbrellas. If you want a pleasant place to have a meeting, this is a place to consider.

South Koffi, located in South Palm Canyon, is one busy place. Serving the same great coffee and pastries as the others, its location is perfect for a quick stop before heading down the valley or to one of our many trails.

Ernest Coffee Brews up the Unusual ©Kathy Condon

Ernest Coffee is an independently-owned coffee shop in the former home of the Don Beachcomber in North Palm Springs on North Palm Canyon Drive. Look for a building with lots of orange accents and the original tiki torches guarding the door. Their patio is a great place to strike up conversations with others who have discovered their excellent Stumptown Coffee.

Located near Coyote Inn, this coffee shop is a great place to go for breakfast for their variety of pastries. Be sure to try their flaky, so satisfying scones.

The adventurous types will be delighted to discover the wide variety of coffee drinks and teas. The baristas are creative, so you never know what the special of the day maybe. How about a golden milk kind of chai tea with healing herbs and coconut milk? Okay, you got the idea; this is the place to try something new or just enjoy a perfect cup of coffee to start your day.

Café LaJefe Newest Coffee Shop in Palm Springs ©Kathy Condon

Palm Springs is known for its mid-century architecture for a reason. Great care has been taken to preserve buildings built in the mid-50s and 60s. Happily, Café LaJefe’s new home is located in a repurposed bank building in the Uptown Design District. It is right around the corner from the Los Arboles Hotel.

Their large patio provides the backdrop for your Instagram photos of your Palm Springs vacation with its colorful string-back chairs. Of course, these comfortable chairs, many of them rocking chairs, will beckon you to stay longer than you had anticipated.

Believing in partnership, the owners seek out ways to not only serve their community but provide sustainable coffee from Sister’s Coffee in Bend, Oregon, and gourmet food from local artisan Chula Artisan Eatery.  Thus, you can get your morning pick-me-up cup of coffee and grab some healthy organic food for your lunch later in the day.

Ristretto Serves Up a Magnificent View of the Mountains ©Kathy Condon

One wouldn’t expect a coffee shop to have thirst-quenching Italian sodas. However, the local owners of Ristretto are well aware that our summer’s rising temperatures increase the need for a cool, tall drink. Thus, why not a drink that is not readily available in other places in Palm Springs.

Across the parking lot, Bank of America is one of the most iconic modernist architectural buildings in our city. If you stay at the Ingleside Inn, it is easy to walk across the street for a scone or a muffin. Their inviting patio literally sits at the foot of the Jacinto Mountains.

Are you going on a hike? They have vegan choices and salads that will be perfect for eating as you hike and stop and take a break as you sit and enjoy the views looking over Coachella Valley.

4 Paws Coffee Co. Welcomes Dogs ©Kathy Condon

The Northside of Palm Springs needed a coffee shop. Thus, when 4 Paws Coffee Co came into the neighborhood, it was greeted with cheers. Guests of hotels, such as The Cole, can now grab a cup of coffee on the way to exploring our many attractions.

Not only are dogs welcomed, but they also get a free treat. The “puppy cup” (whip cream with a dog treat bone) is a big hit with their 4-legged guests. It is not unusual to see dogs in training as service dogs, for the atmosphere is conducive to quiet contemplation and people watching. In addition, the coffee shop is a great supporter of our animal shelter programs.

They have breakfast entrées. Word is their turkey croissant alongside their organic and certified coffee salted caramel latte is a great lunch.

Part of Palm Springs’ charm is the slow pace and the ability to stop and relax practically any place in the community where you can see our magnificent Jacinto Mountains. So, take your time and stop in one of our local coffee shops. You are sure to meet some of our residents who are ready to share our history and give you suggestions for places to see that are often now obvious to a visitor.  Better yet please take advantage of our summer discounts and stay longer.

Four of Palm Springs’ most stunning boutique hotels are featured in a new commercial touting the benefits of a desert vacation.

The Descanso Resort, Fleur Noire, The Art Hotel, and Hotel El Cid all have their moment in the spotlight, showing off their pools, grounds, and hotel decor. The 30-second commercial, “Unique Stays,” makes it clear that staying at a Palm Springs boutique hotel offers an authentic experience guests cannot find at a large hotel or home rental. 

Palm Springs Preferred Small Hotels, in collaboration with the Greater Palm Springs Convention and Visitors Bureau and Palm Springs Bureau of Tourism, created the spot. The trio worked with Summerland Creative and JNS Media for production and talent, with Panoramic serving as the agency.

Now is the perfect time to plan an escape to Palm Springs — for residents of the West Coast, it’s a leisurely drive for a playcation or workcation, and domestic and international travelers can easily fly into Palm Springs International Airport. Visit the Palm Springs Preferred Small Hotels website to learn more about our unique properties and pick the right boutique hotel for your trip.